Social Analytics

Measure your social performance

The Social Analytics page (at Social Media > Analytics) gives you a consolidated view of how your social media accounts are performing. Instead of checking each platform's native analytics separately, you can see all your key metrics in one place.

What's tracked

Engagement metrics

Reach and impressions

• Reach — The number of unique accounts that saw your content.
• Impressions — The total number of times your content was displayed (one person can generate multiple impressions).

Follower growth

Track how your follower count changes over time for each connected account.

DM response metrics

Since Autoch.at handles your social DMs, you can also see:

• DMs received — Total incoming direct messages per platform
• AI-handled — DMs resolved by your AI assistant without human intervention
• Average response time — How quickly DMs received their first response

Filtering the data

Use the filters at the top of the page to:

• Select accounts — View data for all accounts or a specific one
• Select date range — Day, week, month, or custom range
• Select metric type — Focus on engagement, reach, or DM metrics

Exporting data

Click Export to download your social analytics data as a CSV file for use in your own reports or dashboards.